Shorty Fatz, the crew behind SF Bike Expo’s Low Rider Arcade has a new site plus they now offer the Series 8 in 3 sizes. Check them out {HERE}

2009 SF Bike Expo vendor My Dutch Bike’s New Gazelle Toer Populair. My Dutch Bike is a San Francisco Based importer and retailer of quality handmade Dutch city, cargo and transport bike from the bicycle capital of the world, Amsterdam. Visit them in their SF Showroom or on the web @ www.mydutchbike.com

Scarea Clothing specializes in bold designs and colors that will certainly stand out in a crowd. Come check out these T-Shirt designs like “kindergarten cop” and “i’m a nightmare on your street.”

These one-of-kind Tees will be on display at booth 364 at the expo.

If you find yourself in need of hydration, why not try an ExDrinks brand? ExDrinks is a natural, great tasting drink for people with very active lifestyles. Did I mention that these drinks contain no high fructose corn syrup or artificial ingredients that do bad things to bodies? No caffeine either. Choose from 7 different blends.

Stop by the ExDrinks booth and check out this ExCiting brand

The Bicycle Summit contines with The Rock The Bike ride to the SF Bike Expo. They will be starting at the Alemany Farmer’s Market (100 Alemany Blvd San Francisco, CA 94110) and meeting at 8:30 AM for breakfast. Then they will roll out at 9:30 AM to the Cow Palace a.ka. the Bike Palace. They will be riding with their mobile sound system and powering up the BikeStyle Fashion show! Read more

Bespoke Cycles and B. Spoke Tailor, collaborate to offer a unique opportunity to be fitted for custom riding knickers. Join us this Sunday from 6-8 pm in Noe Valley SF (corner of 24th and Castro). We offer knickers for both men and women in wool gabardine, superfine suiting and flannel. These knickers are well loved-street tested, perfect for riding in this climate, for work, for day and night-life. All sales are final and the products are guaranteed to satisfy. Prices begin at $175. December delivery.

Stop taking chances!  Every time we board, skate, bike, or climb, we should strap on the protective head gear in case the unexpected happens. A Bern helmet not only protects your noggin, but does so with a sense of style. With cool names like Macon, Brighton, and Watts, and equally interesting colors and designs, Bern most definitely has a style to suit your safety and style requirements.

Bern will be on hand with their wide selection of helmets and gear. So “head” on over to their booth and check out the collection.

We love being outdoors. But sometimes the elements are not so kind to those of us who spend hours training and performing under a hot blistering sun, or other conditions that aren’t so favorable. Many of the products you might see on the store shelves, while good for some, may not meet the needs of those with active lifestyles. There is a solution:

Personal Best Products LLC has developed Betwixt and Zealios, a high-performance skin lubricant and sunscreen, respectively. Betwixt is a non-petroleum, vegan, organic, all-natural, safe, and soothing topical blend for your over-exposed skin. Zealios is the chemical-free and hypo-allergenic sunscreen that offers SPF50+ protection. Stop by the Personal Best Products booth and snatch a sample and/or get info about these revolutionary products designed for the athlete in you.